BIOGRAPHY
BEN WEIR
I have 20 years of experience in the film, advertising, events, marketing and production industries. I've seen and done a fair bit. The side effect is that I have a unique set of skills.
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It all started on a film set at the age of 7 to grab the autograph of an actor mum assured me was becoming famous. Name drop warning. It was Mel Gibson. In 2026 you'll find me producing content series, writing scripts, directing talent and conducting interviews anywhere in the world, producing content for conferences, consulting, strategising a brand refresh, and writing articles for magazines.
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I guess I'm what you call a creative generalist. I will analyse a situation and put forward strategic creative solutions that focus on the results you're looking for - inspire your people, grow your brand, win trust, sell more product.
I'm particularly passionate about storytelling and how a brand's tone of influences how the audience will connect and believe. My responsibility is to ensure that your brand's tone of voice is truly authentic. We are what we do, after all. And tone projects purpose.
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I believe that in the beginning, as at the end, it always comes down to whether you're telling a great story truthfully.
VIDEO•EVENTS•FILMS•CONTENT
In addition to brand comms and strategic marketing direction, here are some of the areas I find myself involved in from time to time.
FILM & TV
Award-Winning Shorts, Commercials & Online.
Idea generation, writing, producing and directing.
Getting to the heart of the story is where it begins. Working with crew, actors or interviewees to bring it to life is where the magic is, and one of my strengths.
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ANIMATION
Multiple brands and companies
Animation can be a great way to make the complex simple, open a show, explain the detail.
I've written and directed dozens of animations for finance, technology, social conscience and community-based initiatives.
BRAND CONSULTING
Head of Marketing
As Head of Marketing for a global green-tech firm scaling up during COVID-19, I presided over: a brand refresh, the IPO launch, CRM campaigns, website redesigns, comprehensive comms campaigns, video case studies, and more. I loved the fast pace, and the opportunity to take a hands-on approach, maturing the brand to where it needed to be.
CONFERENCES & EVENTS
Spotify, Mitsubishi, Toyota, City of Sydney, Luxottica, Telstra, Target, Kmart
Content creation, production and consulting. I'll work with agencies and internal marketing teams to ensure that the audience experience is truly engaging, memorable, and participatory.
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BRANDED CONTENT
AWS, Toyota, Salesforce, Telstra, CBA, ANZ, OnePath
Applying the craft and values of smart production - speed, value and proper collaboration - to the corporate world has yielded incredible results.
Whether it's a one-off, or a series of 10 episodes, starting with a great idea and backing it up with a strong script is the key.
CREATIVE CONSULTING
Thinking Strategically and Creatively, Purpose-led communications
Let me help you discover what you want to say, who you want to say it to, and how you want to say it.
I've written more brand positioning statements, white papers, pitches and articles on a range of topics than you could poke a stick at.
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AWARDS
MEXICO
INT. FILM
FESTIVAL
SILVER PALM 2011
THE NEIGHBOUR.
(Also St Kilda 2010 & IF Award Nominee)
APAC
MARKETING
EVENT
AWARDS
BRONZE 2014
BEST EVENT, AMBIENT
City of Sydney New Year's Eve.
IMAGINATION, SYDNEY
Pylon Content - Writer Director
Original Artwork - Reg Mombassa
CLERMONT
FERRAND
FILM FEST
2010 FINALIST
THE NEIGHBOUR